The first iPhone designed for Apple Intelligence.
Personal, private, powerful.
Apple Intelligence available now◊Refer to legal disclaimers.
Thinnest borders yet — for even larger displays.◊Refer to legal disclaimers. Brilliant.
iPhone 16 Pro Max
6.9″
iPhone 16 Pro
6.3″
So fast. So fluid.
Get a feel for Camera Control.
4K 120 fps Dolby Vision. Cinemasterful.
48MP Ultra Wide camera. Viva la resolution.
Choose your Photographic Style.
Change it up. Change it back.
Up to
60% faster
6-core CPU
Up to
2x faster
6-core GPU
Up to
60% faster
6-core CPU
Up to
2x faster
6-core GPU
Up to
40% faster
6-core CPU
Up to
50% faster
6-core GPU
Up to
40% faster
6-core CPU
Up to
50% faster
6-core GPU
Up to
30% faster
6-core CPU
Up to
40% faster
6-core GPU
Up to
30% faster
6-core CPU
Up to
40% faster
6-core GPU
Up to
15% faster
6-core CPU
Up to
20% faster
6-core GPU
Up to
15% faster
6-core CPU
Up to
20% faster
6-core GPU
A huge leap in battery life. Stellar.◊Refer to legal disclaimers.
Up to 33 hours video playback on iPhone 16 Pro Max and up to 27 hours video playback on iPhone 16 Pro.◊Refer to legal disclaimers.
Up to
10 more hours
video playback on iPhone 16 Pro
Up to
16 more hours
video playback on iPhone 16 Pro Max
Up to
7 more hours
video playback on iPhone 16 Pro
Up to
13 more hours
video playback on iPhone 16 Pro Max
Up to
5 more hours
video playback on iPhone 16 Pro
Up to
11 more hours
video playback on iPhone 16 Pro Max
Up to
1 less hour
video playback on iPhone 16 Pro
Up to
5 more hours
video playback on iPhone 16 Pro Max
Up to
4 more hours
video playback on iPhone 16 Pro
Up to
10 more hours
video playback on iPhone 16 Pro Max
Up to
2 less hours
video playback on iPhone 16 Pro
Up to
4 more hours
video playback on iPhone 16 Pro Max
Up to
4 more hours
video playback on iPhone 16 Pro
Up to
10 more hours
video playback on iPhone 16 Pro Max
Up to
2 less hours
video playback on iPhone 16 Pro
Up to
4 more hours
video playback on iPhone 16 Pro Max
In an emergency,
iPhone has your back.
Emergency SOS via satellite and Crash Detection. Help when you're off the grid.◊Refer to legal disclaimers.
Desert Titanium, Natural Titanium, White Titanium, Black Titanium
Desert Titanium, Natural Titanium, White Titanium, Black Titanium
Ultramarine, Teal, Pink, White, Black
Ultramarine, Teal, Pink, White, Black
Midnight, Starlight, (PRODUCT)RED
From the Passwords app to Private Browsing on Safari to the Health app, iPhone helps keep you in control of what you share.
Apple is significantly expanding the use of key recycled metals in iPhone batteries, magnets and circuit boards. And iPhone packaging is 100 per cent fibre-based, with no plastic wrapping in or around the box.
Just put your old iPhone next to your new one, and with a few taps you can transfer your data automatically.
When you buy a new iPhone, the Move to iOS app makes it easy to transfer your photos, contacts and more.
Snap on a magnetic case, wallet or both.
A colourful ecosystem of accessories for effortless attachment and faster wireless charging. With endless ways to combine, there is a mix to match any style.◊Refer to legal disclaimers.