Samsung Television Buying Guide

Samsung TVs are renowned for breaking boundaries with innovative technology, impressive picture, sound quality and beautiful designs. Purchase a Samsung TV with confidence knowing Samsung Care offers support and service for your TV, you can access an additional 100 channels for free with Samsung TV Plus and Knox Security protects your privacy. Discover our range of Samsung TVs including Neo QLED, OLED, Lifestyle TVs, The Frame and Projectors.

Samsung TV Range

Spotlight On Samsung's TV Range

Discover our spotlight on Samsung's latest TV tech! If you're after a cinematic experience, look no further than Samsung's 2024 range - feature innovative AI Tech, incredible colour contrast upgrades, brilliant sound, slim designs and so much more, these TVs will make for a next-level experience. Whether a next-gen Neo QLED with incredible 8K displays, a bright OLED or stunning Lifestyle TV appeals to you - there is a perfect match for you. From the movie lover, diehard gamer, sports super-fan to the interior design expert!

Features of Samsung's TV Range

Neo QLED Samsung TV in sleek living room.

Upscaled Entertainment - NEO QLED

Unleash cinematic colour with Samsung's NEO QLED tech, powered by Quantum Dot. Click 'Read More' below for all the details.

Samsung OLED TV In dark living room.

Anti-Glare on OLED

The future of OLED is bright, optimise your viewing experience no matter the lighting with Samsung's OLED tech! Hit 'Read More' for all you need to know.

Couple sit to watch their Samsung Serif TV.

Art Or TV?

The answer is both. Samsung’s latest tech has been incorporated into their innovative range of lifestyle televisions that have been cleverly designed to blend into your space.

Note: *Check product Technical Specifications for specific features.

Upscale Every Moment
With More WOW

Experience a New Era of Samsung AI TV and
enjoy the ultimate home cinema experience.

Learn More

Upscale Every Moment
With More WOW

Experience a New Era of Samsung AI TV and
enjoy the ultimate home cinema experience.

Learn More

More Information

Entertainment Upscaled

5 ways a Samsung TV can upscale your home entertainment in 2024!

Samsung 2023 TV Range.

Discover Your Perfect Match

Discover our guide to finding the perfect Samsung TV for you.

Man walking in front of lifestyle TV.

Lifestyle TV Buying Guide

Get to know Samsung's iconic lifestyle television range.

Samsung projector.

Unexpected Joy Everywhere

Meet Samsung's The Freestyle Portable Smart FHD Projector.

Samsung TV FAQs

Samsung NEO QLED TVs

Samsung Neo QLED TV screen in light living room showcasing incredibly bright colours on the TV screen

SAMSUNG NEO QLED TVs

Features of Samsung
NEO QLED TVs

Samsung TV showing how the picture on screen goes right to the edge of the TV screen

Upgrade Your Content With AI

Upscale your favourite content up to 8K and enjoy it in even better depth and detail. All thanks to Samsung's powerful and smart AI processor.7

Image showcasing the Samsung’s backlighting technology with a waterfall and vibrant green garden on the TV screen

Picture Quality Brought To Life

Meet Quantum Matrix Technoloy - revolutionary MINI LED backlighting that delivers incredible blacks, brilliant contrast and greater detail expression in darkest and brightest of scenes.

Sunset on the TV screen with sheep in a paddock

A Cinematic Sound Experience

Enjoy an immersive multi-directional sound experience, right in your own home. Samsung TV speakers feature True Dolby Atmos and up to 6.2.4ch sound for a cinematic experience.

Samsung TV showcasing the inbuilt up firing speakers

Super Slim Design

Sleek and modern, Samsung's Infinity One Design is the perfect complement to virtually any room. At just a 17.6cm profile, it can blend seamlessly into your space.

Note: Check product Technical Specifications for more information.

Shop Samsung Neo QLED TVs   >

Samsung OLED TVs

Samsung OLED TV situated on a wooden TV cabinet in a bright living room

Samsung OLED TVS

Immerse yourself in Samsung OLED picture that looks so real, it’s surreal. Enjoy incredible colour, contrast, and Dolby Atmos sound for breathtaking viewing. Built for gaming, you can also enjoy ultra-smooth gaming motion with up to 4K 144Hz VRR.8

Features of Samsung OLED TVs

OLED TV in grey living room with amazing colour.

OLED Glare-Free Certfied

Samsung's S95D has the World's First OLED Glare-Free certification, allowing you to enjoy all your fave entertainment without needing to close the blinds.

Samsung's Anti-Glare tech.

Samsung OLED Technology

The future of OLED is bright. With quantum Dot technology, Samsung utilises over 8 million specially engineered self-illuminating pixels for an intensely cinematic experience.4

Slim design by Samsung.

Smooth Motion

See fast-moving scenes with minimal blur and judder so that you have a sharper and smoother experience watching live sports or action movies.

True Dolby Atmos on Samsung TVs.

True Dolby Atmos

Lose yourself in the breathtaking realism of cinematic sound, right in your own home. Samsung TV's feature inbuilt up firing speakers with True Dolby Atmos support to deliver a larger-than-life audio experiences.6

Note: Check product Technical Specifications for more information.

Shop Samsung OLED TVs   >

Explore More From The
Samsung TV Range

Stunning Samsung The Frame TV with artwork blending into a home perfectly. | The Good Guys

SAMSUNG LIFESTYLE TVS

SAMSUNG QLED 4K SMART TVS | The Good Guys

SAMSUNG SOUNDBARS

Samsung soundbars with Dolby Atmos audio are compact and lightweight enough to sit discretely under a TV and rear speakers sit comfortably on a bookshelf for fully immersive cinematic and gaming experiences you can enjoy any time from the comfort and safety of your own home.

Stunning Samsung The Frame TV with artwork blending into a home perfectly. | The Good Guys

SAMSUNG PROJECTOR

SAMSUNG QLED 4K SMART TVS | The Good Guys

SAMSUNG QLED 4K SMART TVS

Everlasting brilliance, colourful possibilities. Step up to a whole new world of colour. Samsung QLED TV's Quantum Dot technology delivers a world of immersive colours and contrast in a variety of lighting conditions - allowing you to discover details you haven’t before.

SAMSUNG QLED TVS | The Good Guys

SAMSUNG QLED TVS

Picture quality has evolved, with the range of Samsung QLED TVs designed to actively optimise your viewing experience to bring detail to life with vibrant colours and contrast across a range of content, usage or viewing conditions. With the latest Quantum Dot Technology, home entertainment has never looked so good.

Samsung 98 DU9000 4K Crystal UHD Smart TV 24 in living room.

SAMSUNG CRYSTAL UHD TVS

Discover stunning 4K picture resolution, vibrant colours and detail, plus all your favourite smart features in a great value TV. Access leading apps, control your TV from a built-in voice assistant and play games without needing a console - all in Ultra High Definition.¹²

1 Compared to previous Samsung Smart TV.
2 Available on HDR content only. Colour volume testing is capable of producing results greater than 100%. Q-series models produce more than 100% colour volume when tested using the IDMS 1.03b standard and DCI-P3 colour space. Brightness tested at maximum luminance with 10% White Window in HDR. Testing verified by an independent third party.
3 The Range of Quantum HDR claims luminance based on internal testing standards and is subject to change according to viewing environment or specific conditions.
4 Picture quality may vary depending on quality and resolution of source content and viewing conditions.
5 Picture quality may vary depending on quality and resolution of source content and viewing conditions. Screen image simulated for illustrative purposes.
6 Source content must be Dolby Atmos® enabled for Dolby Atmos® playback. Samsung define 'True Dolby Atmos' as featuring an upwards-firing directional speaker for three dimensional sound.
7Picture quality of upscaled content will vary depending on the quality and resolution of source content and may not apply to PC connection and Game Mode.
8 Picture quality may vary depending on quality and resolution of source content and viewing conditions. Source content must be Dolby Atmos® enabled for Dolby Atmos® playback. Requires compatible gaming PC supporting 4K resolution, 144Hz motion rate and Variable Refresh Rate.
9 Samsung Q-Symphony is compatible with all 2021-2024 Samsung TVs (excluding The Serif & The Sero) and 2022 Q-Series and S-Series Soundbars and onwards.. Sound effects may vary depending on environmental characteristics (including ceiling).
10Compared to previous Samsung Smart TV. Native 8K content availability is very limited. Picture quality of upscaled content will vary depending on the quality and resolution of source content and may not apply to PC connection and Game Mode.
11 Viewing experience may vary according to types of content and format. Upscaling may not apply to PC connection and Game Mode
12 Internet connection and Samsung Account required. Data and subscription charges may apply. Apps and UI may be subject to change without notice. Agreement of the Smart Hub Terms and Conditions and Privacy Policy is required before use. A controller may be required depending on the specific game being played on the Gaming Hub. Additional gaming service subscriptions and third party apps (depending on game or service) may be required. Content services are subject to change without notice.